P.O. BOX 7552



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"The Key Conservation app steps in to fill gaps in funding and support when wildlife conservation organizations are at their most vulnerable. Empowering supporters to give in new ways that puts them on the front lines of conservation, receiving real time feedback as their donation is put to use. The is platform has the ability to create a global movement that will change conservation during a critical time when wildlife needs it the most." - Dr. Alex Dehgan 


CEO and co-founder of 
Conservation X Labs

Cheli Cresswell Sinclair is the director of Conservation Optimism and also heads up engagement for conservation charity Synchronicity Earth. Her works focuses on how to connect people meaningfully with wild spaces and threatened and endangered species in ways that promote action. Cheli is particularly interested in how to effectively inspire, motivate, and empower people to get involved in conservation policy and practice, with a focus on citizen science and community building. Her previous research has looked at understanding how the engagement of non-academics and non-scientists in the gathering, analysis, and use of scientific data -- aka "citizen science" -- has evolved over the last hundred or so years, and how we can capitalise on current technology to maximise conservation efforts by facilitating "regular folks" to contribute in substantial, robust, and significant ways. Cheli joined the board of Key Conservation because she believes this app fills a unique void in building personal connections between conservation organisations and conservationists from every walk of life, matching potential with needs in a way that has the potential to transform conservation.

I am a behavior change specialist with 15 years of experience in the fields of social marketing and behaviour change. My focus has been the design and evaluation of interventions to change environmentally relevant human behaviors, in particular those focused on biodiversity conservation. My research has been published in more than 60 peer-reviewed publications and book chapters. I am currently an Oxford Martin Fellow at the University of Oxford, where I work on interventions to reduce demand for illegally traded wildlife products, such as ivory, shark fin or rhino horn. I joined the board of Key Conservation because I believe in the power of technology and the need for new and bold solutions to connect people anywhere in the world to the everyday work conservationists do. 

Aboli Rane is Senior Product Manager at one of the fastest growing life science companies in the US, where she manages a portfolio of over half a billion dollars. Over the last 5 years she has held various roles within Global Marketing, R&D and Operations. Prior to joining industry, Aboli was at University of California San Diego where she completed her Ph.D. in Bioengineering studying biomaterial therapies for cardiovascular disease.  She also has B.S. in Chemical Engineering with a minor in Biomedical Engineering from Cornell University. Aboli also led the San Diego chapter of the non-profit organization Asha for Education and is on the Board of Directors for Athena San Diego; she believes in the power of education and mentorship as a vehicle for change. Aboli is excited to be a part of Key Conservation to contribute to platform she believes will be a game changer in conservation efforts across the world. She also believes in supporting the next generation of leadership to pursue their passions and be the change we need in today’s world.

Sonya Li is an animal lover who has known Megan for over two decades and has witnessed her lifelong passion for wildlife conservation. Sonya loves spending time outdoors in and around her home in San Francisco. Having worked in finance since college, she is excited to contribute to business aspects of developing Key Conservation. She has a BS in Economics with concentrations in Finance and Management from the Wharton School and a BA in International Studies from the University of Pennsylvania. She is currently an investment professional at Angel Island Capital.